How to Succeed in Business by Improving Efficiency

Efficient employee

Efficient employee


Making your business more efficient should be an absolute priority for any entrepreneur. As anyone who has launched his own business knows there are hundred tasks waiting for your attention at any given time. Prioritizing them to ensure the most important ones get attention is a good start. However, even after that you need to be efficient at everything you do, else there is no way you will be able to manage the business, and have a life. When we talk about efficiency, it is a matter of making everything run more smoothly, with no waste. Time and money are both precious commodities and you can’t afford to lose either one. Fortunately these days it is easier than ever to find good advice about running a business efficiently.

One of the most successful entrepreneurs in the UK today is Reuben Singh. He is the man behind the highly successful alldayPA company, and has been a prominent figure on the UK entrepreneurial scene for many years. Most recently, he was a keynote speaker at the Business Networking show, where his speech on the ups and downs of entrepreneurial life earned him a standing ovation from the crowd. In this article we share some of Singh’s most important thoughts on making your business run more efficiently.

Find good workers and keep them
Happy employees are loyal and productive employees. A large part of Singh’s continuing success with alldayPA is that he has gone to great lengths to ensure that his staff are happy with the conditions they are working under. In fact, he even let them determine the conditions for themselves. Obviously under those circumstances, it’s impossible for anyone to feel they are not being treated fairly or given enough respect.

The payoff for alldayPA has been a happier and more productive workforce than you will find in a typical call centre environment, and an outstanding level of staff retention.

Find good customers and keep them too
Good customers can be hard to find, but when you do, you need to make sure you hang onto them. When you have happy, loyal customers, they will reward you well. The important thing is you have to always strive to deliver genuine value and great customer service.

Focus on the essential business activity
Don’t make the mistake of diversifying too much or too quickly. You should be easily able to identify your core business activity. Once you have done that, you should primarily focus on perfecting that activity before you think about diversifying or expanding.

When you do get around to diversifying, do it is an ordered and progressive way, and don’t be afraid to admit it if you find that the change was a mistake. Wind it back before it can become a serious problem. The exception is where you truly believe that the problems are minor and temporary, and that they will sort themselves out. You may not always be the best judge of that, so seek independent advice if there is any reason to be concerned.

Money spent on good business advice is an investment
Singh’s biggest regret is relying on what he refers to as “cheap advice”. When you need help with any aspect of your business, don’t be hesitant to spend what is necessary to source the best advice. Just like you need to have good employees and good customers, you must ensure your advisers are worth what you pay for them.