3 Motivational Events to Improve Employee Morale in Small Businesses


In a small business, it can pay dividends to reward and motivate your staff. From reiterating a company ideology and trying to get staff behind it to rewarding hard work and helping to ensure a level of effort continues, motivational events are key.

Events provider Corporate Rewards Events highlight some of the key ways to help motivate teams in a small business.

  1. Sales floor days

You might be launching a new product or service and need to inject your team with some extra enthusiasm. A sales floor day is a fantastic way to motivate employees, use competitions throughout the day to help staff maximise their sales effectiveness to be in with the chance of winning a prize.

Multiple competitions throughout a working day allows different people to win and helps maintain motivation throughout the day. In a small team this sort of friendly competition can really help drive staff performance.

You can also consider doing bigger prizes for the overall best performer for example, this helps to keep those who have already won a competition invested in the event.

  1. Away days

Another way to motivate staff is through an away day. Giving staff a chance to get out of the office and bond, train and develop is a wonderful way to help motivate them.

This can help employees to feel valued, and in the event of a training day, help them see that as a business you have an interest in their development. Days that help teams bond, like survival excursions and outdoor pursuits can encourage better working relationships, which in turn can yield better results for your business.

Just keep in mind that with a smaller team holding an away day might mean you need to plan multiple events to allow all staff to attend without disrupting the running of your business.

  1. Team nights out

Another way to motivate a small team is with a team night out. Taking your team for a night out, giving them a real chance to let their hair down and unwind, can show them you value their efforts and will reward hard work.

This can be a great incentive for staff to work towards, for example, beating sales targets for the month leading to a meal and a night out. You could go further, whisking the team away for a night in a different city, taking in a show or going to a gig for example.

Giving chance a staff to relax can have a similar effect to an away day, allowing staff to interact outside of a working environment, forming relationships that help them to work as a more cohesive unit.

Regardless of the size of your business being able to run events that motivate and inspire your staff is key. Improving skills, relationships and building brand loyalty can reap major rewards for your business.