Let’s face it! Starting and running a small business is inherently risky. Number of things could go wrong at any point – you may run out of cash, another large competitor could move in your space, customers may not like your new product. The list can go on and on. According to SBA show that only 50% of new businesses survive 5 years or more. And yet, every year large number of entrepreneurs jumps in to try their luck. You do not have to be one of those 50% businesses that fall in the failure category. With proper planning and execution you can succeed in building a lasting business. Here are just a few ways to increase your odds of securing fame and fortune in the business world.