Broadband has revolutionized the way small businesses provide services to their customers. Majority of the population in developed countries has access to broadband. With the ability to combine voice, data, television into once affordable package broadband providers can provide a compelling value proposition to small business owners as well as individuals. Those who do not take advantage of this are at a disadvantage. With broader access and ever decreasing price there is no excuse for a small business owner to not jump on the broadband train.
Let’s do an experiment. Close your eye and think of the first word that comes to mind when I say Apple. How about McDonald’s? Prada? If your answers were something like elegance, Happy Meal and luxury, respectively, you understand the power of brand. A brand can create vivid images in your mind of a business. It can also create powerful emotions in people’s brains. No wonder large businesses spend millions in creating and protecting their brands. The brand doesn’t have to be the purview of large companies only. Small business can, and must, do everything in their capacity to cultivate and manage their brand image.
Just what is a brand?
Seeing Gordon Gecko wheeling and dealing in Wall Street, the stock market might look a fun place to be. Thrilling it certainly is, but it’s not the place to be playing games. It’s a high-pressure environment in which financial fortunes can change in less than a minute.
Of course, this is finance and there’s money to be made. If you know your PERs from put options and your common stocks from closed-end funds, you may fancy setting up your own online brokerage and helping others less in the know (for a fee, naturally).
Here’s how you go about becoming an online broker.
For aspiring entrepreneurs, the prevalence of large corporations and big-box chains can make starting a business seem like a daunting task. To combat these challenges, many businesspeople are finding great success by starting kiosk businesses instead. With low overhead costs and short-term lease commitments, starting a kiosk business is a great way to jump-start your career. As with all business pursuits, it’s important to know how to run your kiosk business in a way that will make it profitable. With these following five steps, you can create a thriving and profitable kiosk business.
According to NHS, an estimated 10 million days are lost each year as a result of work related stress, depression and anxiety. This is despite businesses spending enormous amount of money on employee health care. Many small business owners feel like there is no end in sight to this vicious cycle of rising healthcare cost for their businesses, increasing stress for their employees and reducing productivity and profit resulting from both.
While the situation may appear dire at times, there are some simple and effective ways by which businesses can help their employees reduce daily stress, and in turn reduce their health care cost and improve business productivity. The key is to take these steps before the situation warrants immediate attention and make them part of your and employees’ daily routine. Below we provide some tips to do just that.
Globalization has made the world smaller than ever. Even small businesses are looking into exports and international trade to increase their customer base and sales. Technological advances have made it easier to find and serve global customers even for small business owners. This traditionally used to be the purview of large, multinational companies.
While it is easy to set up online shop, deliver orders via UPS and collect money via Paypal there are more nuances to exporting and selling to international customers. You need to answer number of questions before you can embark on that journey. Will your product be subject to special regulation? How will you handle warranty and product returns? Who will collect and pay taxes to foreign countries? Failing to answer these and many other questions can put you in the hot water and impact your business.
Here are 5 questions you can begin with to understand export and international trade:
Every new business owner launches his company with the hopes of making it into next Amazon.com. But how many can tell whether it will even be a fraction of that successful. Knowing ahead of time whether your company will be a grand success or a big bust can save business owner lot of anxious moments in life.
While there is no crystal ball that can provide foolproof prediction concerning your company’s fate, there exists a fairly reliable predictor. It is called the Investor Test, and when properly applied, it can provide an excellent gauge that tells you whether your business model will ultimately succeed. The Investor Test can also provide valuable insight into how to address potential problems or challenges that are likely to arise in the course of launching and establishing your new business.
If you are looking for a good business idea that you could set up with reasonably little time and effort, a janitorial supply business could be a great option. Janitorial supplies will always be in demand, no matter what happens to the economy. People will need to clean their homes and offices whether they like it or not.
So how could you go about setting up your own janitorial supply business? Here are a few things to consider.
Get your salon equipment right, and the rest will follow. Of course, all stylists are looking to strike a balance between low cost salon equipment and high end products, but there doesn’t necessarily need to be a trade-off between the two.
You can save money and retain your favourite supplies – it’s possible! But it’s also possible to get creative with your boutique’s budget. Read on for more information on how to revitalise your salon for next-to-nothing.
If the economic downturn of the last few years has taught anything to business owners it is to stay flexible and nimble. This applies to large corporations, but it has been even more critical for small business owners. After all, small businesses are working on a shoestring budget and do not have much room for error. I discussed the actions small business owners can take to become flexible in earlier post. I also showed a framework that can help you reduce costs in a systematic fashion. It involves looking at various costs and eliminate, rent, share and optimize them in that order.
For small business owners one of the biggest costs and impediments to being flexible is the real estate expense – either owned or leased. Lately, some entrepreneurs have come up with novel approach to help you reduce this cost, while still letting you keep the appearance of having full service office. Let’s look at how it works and what you can gain from it.