It is every small business owner’s dream to be like Amazon. Here is a web titan that started with just selling books online and has grown into online juggernaut that is giving nightmares to Wal-Mart. Being a small business online, it’s tempting to want to take on Amazon. But that’s like a gnat pitting itself against a god. Your best bet is to find your tiny corner of the web and dominate it on your own terms. While this helps you fight Amazon with your own niche, you will still face thousand other websites jostling for the top spot on Google rankings. So how can you make your website stand out from the crowd?