How to Turn Your Website into a Lead Generation Machine


Is your website being used to its full potential? The website can be used for number of different purposes besides just providing the information about your company. It can become one of its most valuable assets if it’s used in the proper way. One of the effective ways you can use the website for is to generate leads that can eventually convert to sales and revenue. Below are some changes you can make to your business website to turn it into a lead generation machine.

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How to Build a Great Site for Small Business


Just because you’re running a small business doesn’t mean that you shouldn’t expect big things in return. There are so many things that you have to get covered, mainly to keep you running along smoothly, but also to ensure that you are taken seriously. It takes a lot of time to build up the respect and background that you need in order to be balling along with the big companies that are dominating the market right now, but don’t take this the wrong way; it simply means that you will have to go above and beyond to keep up with them. For some, this is a hurdle that they fall at. For others, the challenge is duly accepted.

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What Makes a Good Web Hosting Provider for Small Business?


Starting a website isn’t quite as simple as people make it out to be, especially if you need that website to serve a business purpose. The website not only needs to look good but it also needs to load fast reliably. Having a great looking website hosted on a server that goes down several times a month does no good to the business. That is why it is crucial to find a good web hosting provider. Here are the things you need to ensure a web host has before you consider signing up with them.

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Why WordPress is a Great Website Option for Your Business


If your business has no web presence – it might not have much of a presence at all. In fact, some sort of presence on the internet is pretty much essential to modern day business. A good website will be vital to not just the success of your business, but its survival! Now, because the internet is such a great tool – there are plenty of companies out there who will offer an easy route into the web for you and your business. Companies like Wix, Squarespace and others will offer platforms for you to get to grips with designing your own website – but we are here today to talk about another option – we are here to talk about why WordPress might just be the best option for your business web needs.

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What Features You Should Look for in a Web Hosting Service for Business


If you search for a web host online, you’ll encounter pages of results that sell domain names. Choosing a host becomes a matter of thorough research to ensure that you receive the best deal for your small business. Your business web page is provides a virtual window to your business. Having a web page that loads very slowly or has errors can have negative impact on your business brand.  That is why you need to ensure your web hosting provider has certain key features. Below we have listed them to assist you with your search.

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3 Cost-Effective Ways to Increase Internet Traffic to Your Website


Building a successful website can be a challenging task. After all, there are over a billion websites on the internet today, so what makes your website more useful than your competitor’s? Sometimes it’s not always about your content. There are websites out there that are extremely useful for certain niche subjects, but they likely wouldn’t be used by the general public. In other words, your website’s content is just one contributing factor, but there are other ways to increase internet traffic.

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5 Important Tips to Run a Successful Online Business


In this day and age you don’t even need a business to have physical premises to be successful. Your website is your storefront. Your product pages your shelves. Everything can be done through virtual space. Look at companies like Amazon, then others like Uber. All have made huge world dominating companies that operate only in the online space. There’s no reason you can’t follow suit. No reason you can’t emulate huge success stories and forge your own path in the online world. That’s not to say it is easy. In fact, running an online business is extremely hard and taxing.

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Online Marketing Solutions for the Service Industry


If you run a small business that provides an essential service for homeowners, you will certainly not have a monopoly. In fact, there are so many people who have quit their job and decided to go it alone, that whatever your chosen field of expertise, be prepared for some stiff competition. Your marketing will very much define your market share and by analysing your target group and finding out how they source essential services, you can soon begin to see a clear picture.

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3 reasons why having a website is better than Facebook page

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The debate about a business should have a Facebook page or a website seems to be never-ending. Almost every time someone brings up the idea of a website, different questions start to arise: “How is a website better than a Facebook page? Why should I pay? My Facebook page is good enough.” — this train of thought is almost always the same.

Yet there is a significant difference that can make it or break it for a bunch of customers and businesses too.

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6 Digital Marketing Tips for Healthcare Companies in 2017


When it comes to digital marketing, healthcare businesses have been lagging behind for some time. However, with competition on the rise and digital marketing strategies now essential for success, many healthcare companies are beginning to catch up in the digital age. If you are currently studying for or have graduated from college with a degree such as an MSN in nursing administration, then starting your own healthcare company or clinic could be the next step for you. We’ve put together some top tips to help you market and advertise your healthcare company online.

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