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Small Business Owners: Here is the Health Plan You Can Customize to Fit Your Needs

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Ask small business owners what keeps them awake at night and they will tell you it is the rising cost of healthcare for themselves and their employees. Along with cost the complexity of managing the healthcare is preventing them from focusing on managing their business. The Obamacare has introduced so many changes and requirements that they are finding it nearly impossible to keep up. So what is these overburdened small business owners supposed to do?

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Infographic: Challenges of Email Marketing Strategy for the Modern Marketer

The constantly evolving world of marketing means that the marketers have to stay on their toes at all times to stay up to date with the latest trends and changes across the industry. There really is no time to sit back and reflect on your latest successful campaign, you have to come right back with another, even more successful campaign using your marketing expertise and research.

If you don’t have the time to master all of the latest trends, we have summarized them in this infographic which outlines the 7 main email marketing strategy challenges that marketers face and provides some useful tips on how to combat these challenges.

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5 Tips to Improve Employee Communication and Engagement

Employee communication is a pre-requisite for improving the employee engagement. Lack of communication from the leadership can create an environment of suspicion and rumours that becomes counter-productive to managing the business. This in turn can hurt your customer service and eventually sales. It is imperative that business leaders find ways to improve not only formal communication with employees, but informal, ad-hoc communication as well. Use the tips below to do just that.

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Getting IT Right: Hardware, Software and Support

IT is undoubtedly a big part of the modern business environment. And that’s not something that is about to change. So, that means your business needs to get its approach to software, hardware and IT support right. Failure to do so can have dire consequences on your business. Just think about what happens when you visit airline’s website to book tickets and it wouldn’t load the webpage. So how can you ensure that you don’t end up in similar situation? Read on to find out more.

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Review of Accounting Software for Small Business Needs

Accounting is an integral aspect of every business. However, keeping track of all your billing, payroll, invoicing, and stock is not an easy task, especially if you’re not good at dealing with numbers. Moreover, having all that paperwork to keep track of makes it very easy to lose important information.

For these reasons, prudent business owners are investing in accounting software to handle things more efficiently. Here, we examine some of the best accounting software’s that you can rely upon to efficiently handle the financial aspects of your business.

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5 Important Tips to Pick Web Hosting Provider for Your Business

If you are launching your first business website, you will need to choose a suitable web host first. The host is where your website is essentially stored online so that people can access it. Selection of web hosting provider is an important decision that should not be taken lightly. Picking a wrong provider that has slow response time or, even worse, cannot keep the website up and running can have a significant negative impact on your business. Use the tips below to find the best web hosting provider that fits your business needs.

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6 Steps to Creating Precise Instructions when Outsourcing Projects

In this day and age, companies have a lot more flexibility and different options are available to them when it comes to dealing with business growth, and outsourcing has become a common tactic used to save time and reduce expenses.

If you have researched how to outsource your projects properly, it means that you have already chosen to take your business to the next level. Now, all you need to do is to make sure that you have created precise instructions for all your outsourcing projects, so here are a few guidelines you should pay attention to.

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New Generation of Solutions to Help Small Business Owners Accept Customer Payments

If there is one thing all small business owners agree on it is that they are paying a lot on credit card processing fees. They are caught between a rock and a hard place when it comes to accepting payments from customers using credit cards. On one hand they have to accept credit cards from customers or stand to lose many of those valuable customers. On the other hand, the credit card processing companies charge them a fortune to be able to accept those cards. It is not uncommon for small business owners to pay 3-4% of the sales to credit card processing providers. We provided some tips to reduce credit card fees in earlier article. Is there anything more they can do?

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How can Small Businesses Benefit by Investing in Employees

One of the most effective ways to find success with your business is to invest in the employees that make up your team and staff. The integrity and confidence of the employees will ultimately determine the outcome of the goals that are accomplished each quarter. For those who are looking at investing in their employees, there are number benefits that can come with developing your brand and team. Here are some of the most important ones.

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Small Business Owners: Ignore Employment Laws at Your Own Risk

One of the biggest worries for many small business owners is running afoul with employment laws. The number of labor laws in the U.S. has increased significantly in the last several years. There are countless federal and state agencies such as Equal Employment Opportunity Commission, the National Labor Relations Board, the U.S. Department of Labor’s Wage and Hour Division that govern these regulations. All of these agencies are looking at all aspects of labor management to ensure small business owners comply with the laws. Forget to comply with one of myriad laws and you will find yourself in the crosshairs of one these agencies. The consequences of running afoul can range from hefty fine to even jail time.  So what can you do to ensure you don’t end up in this situation?

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10 Surefire Ways to Lower Your Electricity Bill

Most consumers are very selective when it comes to choosing their phone service provider, deciding which gas station to go to save the most amount of money, or picking a car insurance company that has the cheapest rates. However, when it comes to saving on the costs of electric bills, very few residents know exactly what they are paying for or how to lower your costs.

This article will lay out 10 different strategies you can do to help drastically lower your electricity bill so that you can save and spend money on the things in life that are really important to you.

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