5 Ways to Ensure Digital Transformation of Your Business is on Track


In today’s rapidly evolving digital landscape, businesses of all sizes and all industries must embrace digital transformation to remain relevant. If you’re a little hazy on this admittedly buzz-word-heavy term, digital transformation refers to using technology to automate processes, improve customer experiences, and gain a competitive edge.

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5 Industries Thriving During COVID-19


The pandemic has disrupted life in many ways in 2020 with many people sadly finding themselves out of work. The virus outbreak has devastated many industries which understandably is causing a great deal of stress and anxiety for many, but there are still some industries which are thriving during this time and will continue to do so once the pandemic has ended. Therefore, if you are looking for a new career, then these industries will be good places to look and will hopefully lead to a rewarding and lucrative career. Read on to find out a few of the industries which are thriving during the pandemic.

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Steps You Need to Take When Expanding Your Business Internationally


The rise of globalization and technological advances have enables many small business owners expand their business internationally, which they could not even think about in the past. Now they can sell to people in any corner of the world by merely establishing website, listing their products and utilizing services of third-party logistic providers to deliver goods. Just look at the listing of companies on a marketplace such as Amazon and you will see small business owners selling their goods from all over the world.

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How to Grow Your Small Business When Consumer Is in Control


The world is changing at a rapid pace. What seemed a certainty a few years ago might be in doubt now. Who would have thought that the banking industry would be under serious threat from fintech start-ups? Who would have believed that large and historic department stores would be succumbing to the pressures of online shopping behemoths? The taxi industry has forever been changed by ride-hailing services, and the hotel industry is forced to keep up with the times due to pressures from a democratised short stay or rental sector. People are keeping a close eye on how younger generations are changing the expectancy of certain life events and purchases, such as buying a car, house and have children. It feels like everything has been predictable for so many years with everything put in turmoil the last decade.

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Quinton Charles Oswald: A Leading Name in Biotech and Pharmaceutical Industry

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Quinton Charles Oswald Celebrates Over 30 Years as an Entrepreneur in Big Pharma and Biotech Industry

Quinton Oswald started in the pharmacy and biotech field over thirty years ago and today is one of the most recognized and famous names in the pharma sector. Quinton Oswald Florida ventures saw him go into various pharma sectors and he got his recognition through his contributions and the role he played in some major pharmaceutical companies. Quinton Charles Oswald was born in Florida and lives at a few hours from the North of Miami. He has an illustrious career and contribution in the medicine sector, and Mr.Oswal has recently been in the naming of a prestigious medical award in honor and regard to his career spanning for over three decades.

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4 Solid Tips to Get Government Contracts for Your Small Business


We all know that the path of small business can be perilous. In a political, economic and consumer climate that seems to stack the deck inexorably in favor of big business, sometimes it can feel as though the little guy can never catch a break. Independent coffee shops and micro roasters can provide the very best coffee and most unique customer experience… But they’ll still be met with frustration when patrons walk straight past them to get to Starbucks. Delicatessens can tear their hair out trying to source the best ingredients and use them to create delectable sandwiches, yet find that their clientele has been conditioned to head for Subway or McDonald’s when they’re hungry. Of course, this frustration isn’t just limited to the service industry. From engineering and construction to the creative arts, numerous small businesses are driven to the point of madness when they just can’t seem to find the right customers.

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How to Boost Customer Value by Adding New Services to Your Business


About 50% of people surveyed said they would try a new brand if it offers them incentives like coupon codes, according to the Business Wire. One of the primary drivers of your company’s revenue is by adding customer value through improved or new services. Adding new services to your business can be effective in attracting new customers. Therefore, analyzing customer profitability by conducting surveys and maximizing a customer’s lifetime value is necessary for the continued existence of any business.

Let’s briefly discuss several new services you can offer in your business to boost customer value:

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7 Questions to Ask to Create a Buyer Persona for Your Business


If you run a business, you know that your customers are the key to your success. Therefore, you must find a way to understand your target customers better. This is where a detailed buyer persona comes in. A buyer persona can help you gather relevant customer information so that you know how to market your goods and services to them. This will help you offer your target market valuable content. Statistics show that 63 percent of customers approve of a brand if it provides them with interesting, relevant, and valuable content.

So how do you create a detailed buyer persona?

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How to Launch a Drop-Shipping Operation – A Step-by-Step Guide


Is drop-shipping the low-risk business model you searching for?

Do the ideas of seamless customer ordering and delivery appeal to your business sense?

So, what is dropshipping? Drop shipping means you take orders on your website, including payment; you then order those goods from your supplier, paying the wholesale price using the money your customer has paid you.

That’s it. Your supplier sends the customers’ purchases directly to them: You never handle a stamp, packaging, or the order.

This flowchart from Oberlo explains how drop shipping works visually.

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3 Ways for Small Businesses to Overcome Bigger Competitors


Most of us have been conditioned to think that bigger is better in business. Bigger companies mean more resources, employees, and money to bring in clients and dominate a given market. However, that doesn’t mean small businesses can’t make a massive impact in their given field. In fact, the most progressive companies recognize their position relative to their competition and work to use it to their advantage. To that end, here are three ways small companies can outthink and outperform their larger counterparts:

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