6 Inexpensive Ways to Market Your Small Business


To run a small business, you need to be money savvy. This is because many small businesses have limited cash flow, so being able to manage and budget are crucial to success. Unfortunately, as any small business owner will know, there’s a lot of things that demand your money, including office rent, software and equipment, wages and marketing.

Marketing is an essential part of any business, but it can be wildly expensive. Luckily, we know affordable ways you can market your small business. Intrigued? Read on.

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How to Increase Business as a Mobile Phlebotomist


Becoming a mobile phlebotomist is far from easy – there are many obstacles in the way that prevent professionals from pursuing their dreams. Not only do such services require professionals to have the relevant certificates and training within their states, but they also need to take things into their own hands to ensure their business is a success. If you operate a mobile phlebotomist service, here’s how you can increase business to keep your head above water in a tough industry.

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Zoutons launches Coupon app for Shopaholic


The online shopping dispatch is one of the crowded places among the internet highways weather its clothes, groceries, electronics, Games or books. Information regarding specifications, photos and other features are a click away.  The year or so has seen tremendous surge and affiliation towards e-commerce section and now with the recent launch of its mobile app, Zoutons, a leading couponing partner in the country, wants to hit the ground running.

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How Can Membership Cards Help Boost Customer Loyalty


If you own a business and find yourself constantly struggling to find new ways to build customer loyalty and increase retention, you may feel as though you have tried everything. Customer loyalty is a tricky subject: if you do too much, you appear clingy, and that can turn off customers, but if you don’t do enough, you may see your most valuable asset walking through your competitor’s front door. The good news is that there is an easy way to increase customer loyalty for your business, no matter what kind of business you run, and it’s based on a simple principle of human psychology –the need to belong.

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Think Outside the Box to Market Your Online Furniture Store


If you want conventional results, think conventionally and you’ll get them. However, if you want exceptional results, you’re going to have to explore nonconformity. In other words, if you’re trying to stand out in the world of ecommerce home furnishings, thinking outside the box to market your online furniture store will get you there. Here are a few ideas to help you get started.

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Is Your Advertising Campaign Really Working?


All businesses need to make sure that potential customers can find them. As a result, it’s obvious that advertising is an important element of your business, whatever size you might be. Whether you’re self-employed and working from home, or a mega-corporation with a finger in every pie, if customers don’t know that you exist, how are they going to pay you for your services? Especially as most companies tend to run a number of advertising campaigns at once, it can be hard to tell which of them is working and which of them is simply wasting your advertising budget. Did your new customers find you from your radio advert, your social media campaign or the billboard poster on Main Street? Did they find you on Facebook but phone you on your mobile number? If you don’t know the answers to these questions, then there’s a good chance that you are throwing money away that could be better spent.

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Breakthrough Dealer Chat Sells Cars on Facebook Marketplace


Are you selling cars online? The auto industry has been one of the last holdouts to resist retail’s shift to online sales. The brick-and-mortar store has proven resilient in the face of rising online sales. A study by RetailDive shows that the majority of shoppers choose physical locations over online shopping because they want to “see and try out” products. There will always be a need for car dealerships where drivers can kick the tires, take a model out for a test drive, and shake hands with the dealer.

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Small Business Owners: Grow Your Business with Email Marketing


Small business owners have always been at a disadvantage when it comes to marketing. While their larger competitors have more resources, small business owners cannot afford to spend as much money or time without first worrying about the return on their marketing investment. Luckily for them, the rise of Internet and social media has made the job of marketing easier and relatively inexpensive. In addition, it also allows them to track the success of marketing campaigns and calculate the return on investment. This enables them to tweak their campaign and marketing spend to adjust to their target audience and get the most out of it.

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How Marketing Has Changed In the Last Decade


Marketing is an essential tool when it comes to building a successful brand and business. Many people feel that they know exactly how to market their business because they’ve done it in the past. The key thing to remember, however, is that over the last decade or perhaps even less, marketing has changed dramatically. Social media has altered the way we look at and interact with products on a huge scale, and the way people choose products has changed along with it. There are many factors affecting how businesses should look at marketing these days.

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