Content Marketing

Content Marketing: Scope and Best Practices

January 9, 2021

Marketing strategies over the past few decades have evolved exponentially. There are changes in the thought process of the marketers as well as the consumers, along with the dynamics of how leads are acquired.

And with the invention of the Internet, business owners now have an all-new platform to engage with their target audience. Various channels such as social media, news magazines, and personal blogs are now used for lead generation.

Precisely, there’s one component of this digital marketing space, content marketing, that is gaining a lot of traction lately.

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A Quick Guide to White Label Contents

October 10, 2019

White label content creation is a service provided by copywriters who offer written content to resellers – who in turn offer this content to their clients under their brand name. This content could be in the form of website copy, social media posts and almost any digital written copy you can imagine.

White label content creation is fulfilled in various ways. It could be an ongoing service like a certain number of social media posts a month or a one-time content, for example, a single blog post.

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Filed Under: Marketing Tagged With: Content Marketing

Why You Must Hire Content Marketing Professionals for your Business

May 8, 2018

Content marketing has been one of the most important facets of digital marketing. Capable of roping in a large number of readers, just by the usage of proper words and informed opinions on specified topics, writing personalized content and using it as a marketing tool, whether it is a Facebook advertisement, a whitepaper or a promotional article – content marketers can significantly contribute to the growth of a business. Professional content marketers are the ones who know the tricks of the trade. Here are some of the main reasons why hiring content marketing professionals should be high on everyone’s digital marketing agenda.