5 Tasks Small Business Owners Should Consider Outsourcing


Process automation and workflow platforms are available for businesses of all sizes, including small businesses. However, process automation will only take off some of the load a business owner faces daily. This is where outsourcing comes in and can be invaluable.

Keep reading to learn about some of the most common tasks to outsource and how doing so can help a business owner save time and money.

  1. Bookkeeping

Hiring an Accounting Firm for Small Business is the best way to reduce a business owner’s bookkeeping responsibilities. Even if a business owner thought they could handle this by multitasking, trying to handle several projects at once can cause about a 40 percent drop in productivity. This results in projects taking longer to complete and increased stress levels.

Juggling is an illusion and something business owners should avoid. In fact, multitasking costs the global economy over $400 billion each year. Instead of costing the business more, hire an accounting firm to handle these important tasks.

  1. Content Marketing

It’s crucial for modern businesses to engage in content marketing. It allows the business owner to share informative content and resources without being seeming to be sales-oriented. The entire purpose of content marketing is to help generate leads, but it can also help to nurture the relationships a business has with leads to help improve the likelihood of closing a sale.

While up to 40 percent of larger companies have someone in place in the organization to handle content marketing, this isn’t always possible for smaller businesses. Rather than trying to handle this task in house, outsource to freelancers. It’s an effective and affordable way to get the content needed.

  1. Payroll

Because of the many requirements and tax laws in place, there are many reasons that outsourcing payroll is a smart move. Remember, modern payroll goes beyond just calculating how many hours employees work and how much they get paid. A single mistake can cause tax audits and may even cost your business thousands of dollars.

In 2014, the IRS received over $2 billion in fines against small businesses because of mistakes, improper filings, and omissions. Avoid this same fate by hiring a professional to handle payroll matters.

  1. Conversion Optimization

Most small businesses use online marketing to generate leads. The content produced works to convert these people into leads. The average conversion rate across all industries is just two percent, with the top five percent of businesses achieving conversions of five percent or more.

There are many things a business owner can do to help improve their conversion rate, but it takes time and effort. Outsourcing these services is the best way to ensure this is done without a business owner having to dedicate their own time to the effort.

  1. Administrative Duties

It’s easy to become overwhelmed and stuck with several small tasks that eat up any free time a person may have. As an owner, it’s important to focus on the business’s core processes. By hiring a virtual assistant, it’s possible to do this and avoid being stuck on these time-consuming tasks.

Outsourcing is a Smart Solution

As proven by the information here, it’s smart to outsource certain tasks. By doing so, a small business owner can free up their own time and the time of their in-house employees to focus on the core business operations. Consider staring by outsourcing the things mentioned here and then branch out even more.