Management – Page 114

5 Myths that Hurt Potential Small Business Buyers

September 14, 2010

Many potential buyers of small business dream of one day owning a business where they can hire people to do all the hard work and they can sit back, relax and collect money. They think of owning a small business as some form of nirvana to escape from the drudgery of everyday corporate life. It’s only when they get into it that they realize how difficult it is to own and operate a small business.
In this post we aim to identify common myths about owning a small business along with the truth the owners can expect to face.
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Filed Under: Buyers, Management Tagged With: Business-Start, Franchise

Do You Understand Why Customers Buy Your Products?

September 11, 2010

Guest Contributor Chris Blanton is a former serial entrepreneur and business
advisor. He is currently editor of Ingenious Business Guide, a collection of proven practical techniques to ignite business growth and profitability. He can be reached by email and tweets under the handle @cmblanton. His guests posts appear here each Sunday.

One of the most important questions business owners should be able to answer is why their customers are buying their product or services. You have to determine what benefit your customers pay for. You can employ a skilled marketing consultant to guide you in this exercise. But if you’re determined to go it alone, you can get great mileage performing a thought experiment to uncover the true benefit your client realizes buying from you.
Our consumer culture so artfully manipulates us that we are often unaware of our own motivation. For instance, examine the process of buying a new car. Why does someone buy a new car? What wants or needs does it satisfy?
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Filed Under: Customers, Management, Marketing, Sales Tagged With: Advertising

5 Qualities of a Good Business Broker

September 8, 2010

Majority of small business owners use a business broker when buying or selling their business. A business broker takes the headache out of buying or selling process and lets you focus on your primary tasks. A broker also presents you with more and targeted opportunities that you cannot otherwise find yourself. One of the most important considerations when choosing a broker is whether he/she can help you sell your business at the highest possible price in the shortest time or buy a business at the lowest possible price quickly.
However, not all business brokers are created equal. There are good business brokers and there are mediocre ones.
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Filed Under: Buyers, Management Tagged With: Broker, Business-Start, Franchise

How to Earn Additional Profit from Every Sale

September 6, 2010

Do you know that every company loses potential profit on every sale? It’s true. You could be earning much more income than you are now. The key is to reduce your price flexibility.
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Filed Under: Customers, Management, Sales Tagged With: Pricing, Profit

10 Questions You must Ask Seller Business Broker

September 2, 2010

We mentioned in the previous post that selling your business is the second most important decision you will make. We also provided reasons why it is important to be careful about choosing a broker to sell your business. Hiring a wrong broker will not only leave you with lot of headaches; but also will waste your valuable time in the selling process.
So how can you make sure you are hiring the “right” broker for your needs? Below we have listed 10 questions you can ask the broker before making decision to engage him/her.
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Filed Under: Management, Sellers Tagged With: Broker

How to choose a business broker when selling your business

August 31, 2010

Selling your business is the second most important decision you can make after your decision about buying the business in the first place. There are many reasons why small business owners decide to sell – to get into some other business, because they cannot handle the workload, because they want to cash out and so on. Whatever the reason, we cannot overemphasize the importance of selling process and the attention you need to pay to it.
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Filed Under: Management, Sellers Tagged With: Broker, How-to

Why You Need Poker Face as a Business Owner

August 16, 2010

If you are not careful to check your emotions when running a small business you may stand to lose number of customers and sales. As a small business owner, you are not only the leader of your employees; but also represent the face of the business. Whatever emotions you show in front of employees and customers reflect upon your business. That is why it is important to have enthusiastic demeanor and smiling face when facing customers and employees.
Many small business owners and leaders cannot control their emotions, especially when things are not going right on a particular day. They get too frustrated with the pressure of the time and get upset with employees and customers. We have experienced this first-hand.
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Filed Under: Customers, Employees, Management, Operations Tagged With: Customer-Complaint, Leadership

How to Save on Credit Card Processing Fees

August 12, 2010

A while ago we wrote about how most small businesses are overpaying for credit card processing. In our conversations with number of small business owners we have not come across a single owner who does not hate credit card processing companies for the exorbitant amount of money they charge. In this article we showed several techniques that can help you save money. Many of our readers have found it helpful.
We have recently come across a web site – TransFS that makes it easy to compare rates from various credit card processors. Not only that, but they go one step further and bring you quotes from various credit card merchants by auctioning your business to them. Here is how it works…
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Filed Under: Finance, Management Tagged With: Credit-Card, Profit

Hire Employees for Attitudes; Train for Skills

July 29, 2010

Mary Ellen Slayter at SmartBrief has an interesting article on how she successfully hired 10,000 people in her recruiting career and did a pretty good job of choosing the right candidates. Although, she did this at a large, public companies, we think it applies equally well to small businesses. We would argue that it is even more important to hire the right people in small businesses because it doesn’t take long for your businesses to go down when one or two employees fail to do a good job.
For any small business that is hiring employees for customer facing roles the need to hire people who are enthusiastic and outgoing is critical. Mary Ellen describes a simple test – “handshake” test – she used to do when hiring employees. She would walk up to the job candidate unexpectedly, smile and introduce herself to him/her. If they reacted with enthusiastic smile and greeted with cheer, it was safe to assume that they would behave the same way with customers.
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Filed Under: Customers, Employees, Management Tagged With: Best-Practices, Customer-Service, Hiring, Productivity