How to Take Your Video Marketing to the Next Level with Music


The rise of videos and marketing with videos in the last few years has taken many marketers by surprise. Look at any social media platform – Facebook, Instagram, Twitter. You cannot miss the prominence of videos created and shared by both professionals and amateurs alike. People are sharing the videos shot with professional cameras as well as with their iPhones.

Business owners who do not take advantage of video marketing stand to lose great deal. As the saying goes a picture is worth thousand words. It would be fair to say that a video is worth million words. You can convey so many different things with a video. For example, you provide instructions on how to assemble a product, provide help to fix a problem, show various features of the product and so on.

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2 Common-Sense Tips to Avoid Illness in Your Workplace


We all know the name of the virus that is the talk of the world as of late, which means that everybody is in full panic mode right now. Relax, friend. Although the unknown is a little scary, that doesn’t mean that everyone needs to fly into a fit of hysteria. If we each do our part to practice good habits, then we can keep the worst of it at bay.

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5 Reasons to Hire Professional Electricians for Your Commercial Establishment in Long Island


Formerly known as The Island of Nassau, Long Island is located in the southeast part of New York, extending eastward into the magnificent Atlantic Ocean. Typically, the climate in this attractive destination for beach lovers is humid. However, the Island has a history of devastating tropical cyclones. The windy weather here adversely affects the electricity supply.

Despite these shortcomings, the Long Island commercial real estate has excellent prospects. The latest reports suggest that commercial establishments here account for 47% of the electricity consumption in New York.

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4 Important Tips to Build Your Business Credibility


In business, it’s important to maintain a strong reputation, one that draws people in with positive expectations about what they’re going to get. Integrity is the fuel to a successful business. You can hardly reach out to the right audience without it.

But what if you’re trying to build a business without any following? Startups certainly face an uphill battle in becoming relevant in their respective niches. With the right strategies, however, they can gain an audience.

Let’s look at a few marketing tools that work really well for any budding business:

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5 Ways to Market Your Small Business in 2020


Small businesses may have small budgets, but they have big dreams. This article is about converting those ambitious and aspirations into reality, through the savvy use of modern-day marketing techniques that’ll provide the best-possible ROI for your labors. Read on to learn how you can fight to get your brand heard and noticed above the noise, and to find out the best, most cost-effective methods of marketing that you can employ in order to boost your sales and profits, and therefore reinvest in your business’ growth throughout the 2020s.

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8 Key Components of a Successful Business


When it comes to starting a new business there are some startling facts out there. Fortune Magazine claims that 9 out of 10 startups ultimately fail and the US Census Board reports that despite more than 400,000 new businesses being founded each year, 470,000 actually die. With figures like that, you’d be forgiven for believing that getting into business is a near-impossible task, but sometimes the figures can be misleading.

In the above two examples, it is unclear as to what defines the ‘failure’ or ‘death’ of a business and both statistics also neglect to give a time frame. A better statistic to work from would be this, from the Small Business Administration that claims that 50% of businesses fail within their first year of business and of those that remain 66% of them will survive their first two years in business. Suddenly the facts seem more in the entrepreneur’s favor, but what are the key components of starting a successful business? How can you ensure that you end up a part of the favorable 66%? In this article, we’ll take a closer look at 8 of the key components of a successful business.

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10 Mistakes That Can Ruin Worker’s Compensation Claims


Filing a worker compensation case is a very delicate task. Any wrong or incomplete detail can be disastrous for the filer. Thankfully, a worker’s compensation lawyer can do that for you. But many other mistakes can cause you to pay your medical bills out of your own pocket. So, it’s better to be safe than sorry.

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Mastering the Puzzle of Construction Cost Estimating


Within the U.S. alone, nearly $1.3 trillion worth of structures are built every year. However, due to the high cost of materials and labor, many construction businesses struggle to maximize profits. When contractors don’t properly allocate their resources, they often can’t maintain a gap between earnings and expenses.

Construction businesses need to understand each expense in great detail to reduce costs. This is where construction cost estimators come into play.

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Why Every Business Must Invest in IT Infrastructure Management


As no business can operate without technology investment today, a robust IT infrastructure becomes essential for them all. Obviously, if you have an infrastructure in place, you will need to manage it as well. In simple words, infrastructure management refers to the process of managing the entire components of the information technology of a business. And it is not just the hardware assets that need to be managed; there is much more that comes under the term, including data, processes, policies and human resources.

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Why Finger Jointed Panels Are Popular in Construction Industry


Finger jointed panels have gained popularity in recent years because of their benefits compared to other types of joints such as butt joint or box joint. Finger joints are produced by cutting two complementary, interlocking profiles of small wood panels and then gluing them together for strength. The cutting of the two profiles increases the surface are available for gluing, thus providing strong bond.

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