4 Essential Tools for Online Business in 2018

August 1, 2018


The global market continues to shift toward an online economy, where stores can fulfill orders without brick and mortar locations, entrepreneurs can work from anywhere in the world, and consumers can procure whatever they need without leaving their home. In 2017, online sales amounted to 2.3 trillion dollars. This number is expected to double by 2021.

If you run an online business, whether in the goods or services industry, you need the right tools to succeed. Here are some of the essential tools for online businesses in 2018.

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Filed Under: Technology Tagged With:

Top Innovative Environmental Start-ups of Today

July 31, 2018


You can always advocate for environmental protection through words. It would be better if you take action that helps support environmental causes. Some people have taken it a step further by opening startups focused on environmental protection and sustainability.

Sharone Perlstein is a finance expert who has studied different types of businesses over the years and is an investor himself. He has studied startups that have focused attention on environmental causes. His expertise on the subject makes him highly reliable and his advice has been heeded by a lot of startup founders. Here are some of the environmental startups that are highly recommended due to their nature and the possible success of their ideas.

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Filed Under: Strategy Tagged With:

A Third of Brits Would be Happy to Commute Using an Adult Scooter

July 29, 2018


Brits are becoming more open to alternative commuting methods; new research has revealed.

The research, which was conducted by action sport retailer SkateHut, found that a third of Brits would be happy to commute to work using an adult scooter.

The research follows a rise in sales of any scooter products including the word “commuter” for the brand, which were up 67% in the first half of 2018 compared to 2017 (Google Analytics). Search volume for “commuter scooters” has also doubled in 3 years (Google Keyword Planner), showing that the trend has been becoming more popular over time.

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Filed Under: Operations Tagged With:

How to Make the Most of International Calls for Your Business

July 28, 2018


As eager as you might be to stretch your corporate operations overseas and mine your company’s potential in foreign markets, you could get heavily financially stung in the process. We are referring here to international calls, which can land you with four-digit phone charges if you aren’t careful.

Fortunately, significantly reducing the customary charges of making phone calls across borders can be a matter of “easy once you know how”. Here are some tips that we particularly recommend.

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Filed Under: Technology Tagged With:

5 Reasons to Pursue a Project Management Career

July 28, 2018


In today’s world, projects are vital for the success of a business due to the fast-paced and constantly competitive market environments. A project is ‘a temporary endeavour undertaken to create a unique product, service or result.’ i In other words, projects are new initiatives that businesses undertake to improve their operations or to gain a competitive advantage over their competitors. Projects are characterised by uniqueness, something that a company has not undertaken before, and temporary nature ending potentially when the new practice becomes a new ‘business-as-usual’ output or outcome.

Many non-project management post holders increasingly observe and become involved in a number of project management activities and may, therefore, consider transitioning to a project management career due to various attractive aspects associated with it. The same applies to individuals who aspire to become professionals and consider getting started on their career ladder by entering a project management.

Below are the 5 reasons why you should pursue a project management career today.

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Filed Under: Uncategorized

Importance of Promotion to Grow Your Small Business

July 27, 2018


Promotion is a major role in any field of business, and for smaller businesses it’s absolutely crucial.  However, some new businesses think elaborate advertising campaigns or social media oversharing.  Promotion doesn’t have to be complex and it doesn’t have to cost a fortune.  For most consumers simple still ranks supreme, this can take the form of a viral status update or even free custom sticker handouts.  No matter how you decide to go about it, understanding promotion is one of the first steps to success:

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Filed Under: Marketing Tagged With:

How to Turn Online Efforts into Offline Sales

July 27, 2018


Many businesses focus on building strong online communities but turning those networks into actual conversions for your business can be challenging. Nurturing digital relationships is important because with the right efforts, you can use them as a marketing funnel into offline sales. For example, the book “The Seventh Sense” by Joshua Cooper Ramo offers an in-depth look at how interconnectedness directly influences the business landscape in today’s corporate world. As an expert in connected networks, Ramo explains how all industries and business markets are now connected through technology and online platforms. This article will highlight the three ways you can take advantage of those online platforms to help positively affect your business:

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Filed Under: Marketing Tagged With:

Infographic: One Simple Idea for Awesome Marketing Materials

July 27, 2018


Making a sale all comes down to being prepared, and one of the best ways to show you are prepared for the sale is to have great marketing materials. People love getting free stuff, so promotional products such as key chains, magnets or T-shirts will help them associate friendly feelings with you and build a relationship.

In addition, prepare informational packets to give out with the free items—but unless you step up your marketing game, those packets might end up in the trash. Use a unique design on the cover of the folder, inviting recipients to check out its contents.

Inside, you can spruce things up a bit with wavy pockets and custom business card slots. You can choose slots to fit a traditional business card or one with a unique shape. Company Folders has rounded up the best variety of slots you can use with your own folder in the infographic below. Read the full post for more business card slot design tips and ideas.

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Filed Under: Marketing Tagged With:

Procurement Tips for All Start-ups Must Follow to Reduce Expense

July 26, 2018


When you are launching a new business, there are a million and one things on your mind to get right. Chances are, procurement is not near the top of the priorities list. In some respects, that is understandable. Most businesses start small, and, in all likelihood, procuring the necessary supplies seems a simple matter. Identify the need, find a supplier, order it, pay for it, done.

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Filed Under: Purchasing Tagged With:

How to Boost Efficiency by Outsourcing Your Company’s Financial Needs

July 26, 2018


While many business owners have recognized the value of outsourcing to a financial services provider, there are still many others who handle these matters in-house. If you’re included in this former group, you may think you’re getting a better deal without really exploring what a professional service can do for your company. There are many advantages that a professional and specialized service can provide. By looking into the available options, you may be able to outsource services that can free up time and improve your business’ overall productivity.

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Filed Under: Management Tagged With: