Best Ways to Market Your Business in an Online World


An increasing number of consumers are going online to try and find businesses who can provide a service that they need. They’ll use Google to find a local electrician or plumber, check out Facebook or Instagram when deciding on which restaurant to go to and take into account recommendations they read online.

It’s estimated that at least one in four Americans make at least one online purchase per week while the average smartphone users will pick up their phone 1,500 times a week. That is without taking into account all the time we spend on social media!

Our lives and the world are moving online at an increasing rate, and it means that, for your business to succeed in the current climate, you need to be able to take advantage of that.

Here are the best ways to market your business in an ever-growing online world.

[Read more…]

When Are Employees Eligible to Make Work Accident Claim?


If you suffer a personal injury because of another person’s negligence, you can file a lawsuit for financial compensation. However, you will need to prove that the other entity or person is responsible for your injuries. The process of filing such claim after a road accident is clear to many people. How do you determine if you have a valid claim after a work accident? Here’s how to determine if you are eligible for such a claim.

[Read more…]

Small Homes, Big Gains – Reasons to Consider a Smaller House


Just last year we bought a smaller house while in Lavender Bay – the tiny pocket of the lower north shore was famous as one of Sydney’s most livable suburb, and it has all the rights to be called as such. When friends stay over, most marvel at the house and just comments “I love your home!” No mention of “small,” or “too shabby,” as well.

There is beauty in being minimalist – and it’s not just being “contented,” but being practical. In this article, we will list some of the reasons why you too can experience more happiness in a smaller house.

[Read more…]

5 New Technologies That Could Transform Small Businesses


The digital age has brought so many innovations that have already changed the way we do business. The internet is the obvious one, connecting businesses with clients across the world that they’d previously never have had the ability to sell to, let alone meet.

From the internet came smartphones, leaving us connected on a 24/7 basis, increasing our ability to do business from the working hours of Monday-Saturday to any time and anywhere.

It’s notoriously difficult to predict which technologies will take off in the future and which will fade into obscurity, but here are five new technologies that could change small businesses over the next few years.

[Read more…]

6 Simple Tactics to Secure Your Business from Intruders


Securing a business should be a top responsibility for all entrepreneurs. Unfortunately, due to the high number of tasks that business owners need to complete, they don’t have enough time to think about this aspect. Each business has a lot of records, marketing data, legal documents and even cash that should never be made public. Therefore, one has to consider the most effective ways of securing all the personal data that their company operates with. Besides that, business owners might need to take into account securing their premises, as well. It’s much better to be “safe rather than sorry” in this case.

[Read more…]

How to Cope with Unexpected When Planning a Business Event


If you are planning an important business event, perhaps a popular conference or a fundraising gala, it is important to prepare for the unexpected. In order to ensure that you can cope should anything go wrong, it is vital to spend some time risk assessing and making a sound contingency plan. Look at all possibilities, including an unavailable speaker, or your car breaking down on the day; preparing for various circumstances can help ensure that the event will still run smoothly even if the worse-case scenario becomes an eventuality.

[Read more…]

How to Market Your Restaurant Franchise Business


Better marketing at a lower cost is one of the major advantages of purchasing a franchise as opposed to starting your own restaurant business.

In addition, franchise owners can benefit by leveraging the size and expertise of the franchisor to improve their own sales.

The restaurant franchise industry is highly competitive. Because of this, many franchises are rolling out new and innovative franchise restaurant designs, environmentally-friendly elements like LED lighting, solar panels, and energy-efficient heating and cooling.

[Read more…]

Business Process Management (BPM) in Airport Design and Operation


From a business process management perspective, there can be few systems as complex as a modern international airport. For one thing, there is the sheer scale in terms of physical size and number of planes and passengers. But for another, there are so many different processes as work. Each has its own stakeholders and managers, and its own inputs and outputs, but there are also subtle linkages that join them all together.

[Read more…]

3 Steps for Successful Data Center Migration Plan


When a business is bought by another or two enterprises merge to become one entity, it’s necessary to relocate the data center. As a matter of fact, data center migration can be a pain in the neck. This is because the systems and equipment that must be moved are quite delicate. There is a risk of losing crucial equipment or data. Besides that, some of the equipment can get damaged when the data center is being transferred to a new location. Most companies experience these challenges simply because they fail to plan for the migration. Below are the most important steps that should be taken before transition starts.

[Read more…]