Relationships Matter: Why Collaboration Is Good for Your Business’ Online Presence

November 16, 2016

collaboration
Building a website and launching an internet marketing campaign can help attract more viewers – potential customers – than you can imagine. Once you gain enough traction and have a steady stream of visitors, it is time to take your internet marketing efforts to the next level.

Doing everything yourself and not depending on other parties is great, but there are times when collaborating with others is great for business. In this economy, the relationships you build and maintain matter. There are three ways collaborating can help boost your brand or business’s online presence.

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Filed Under: Marketing, Technology Tagged With: ,

Post-Election Fall-Out – How Financial Markets Have Reacted

November 14, 2016

trump-vs-clinton
Politics and finance come together every four years when America elects a new President. History has shown the correlation between these two worlds as the presidential cycles affect stock market returns.

The stock market, as defined by the Dow Jones Industrial Average (DJIA) has generally performed better when the incumbent party won each given election, regardless of the political party. If in the three months leading up to the election the stock market is up, it is likely that the incumbent party will win. Losses in those three months mean that the opposing party is likely to come into victory.

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Filed Under: Finance Tagged With:

How Can You Use Videos to Build Emotional Bond with Customers

November 11, 2016

video
It is said that the picture is worth thousand words. This is definitely true in the current digital age. Pictures and videos are popping up everywhere you look, as is evident by the success of Instagram, YouTube, Facebook and many other sites dedicated to creating and sharing pictures and videos. The amount of network traffic consumed by videos is increasing astronomically every year, and is expected to continue for the foreseeable future. Sharing of pictures and videos is not just limited to consumers. Businesses of all types and sizes are also finding innovative uses for videos to interact with their customers. Below we will show you several ways in which business owners can leverage videos to showcase their products and build a lasting bond with their customers.

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Filed Under: Technology Tagged With: ,

Everything You Need to Know about Unemployment Tax for Small Businesses

November 10, 2016

unemployment
Unemployment tax can be one of the most daunting taxes for many small businesses. Information is scant and it can seem you are at the mercy of the Unemployment Insurance Office in your state to know your rates and when you need to pay, not to mention understanding different regulations and laws. It’s many hoops to jump through but this article will help some light on this mysterious topic.

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Filed Under: Finance Tagged With: ,

Market Research You Must Do Before Purchasing Commercial Property

November 10, 2016

commercial-building
If you are looking to purchase a commercial property, no matter if this is your first venture or an addition to your portfolio, you must first carryout thorough research into the markets. If you don’t, you risk spending your hard-earned money into something that might turn out to be an unwise choice for your circumstances. What follows in this post are the steps you need to take to ensure that you can always get the right commercial property for you.

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Filed Under: Strategy Tagged With:

3 Features You Must Look for in Video Conference Solutions

November 9, 2016

video-conferencing
Video conferencing is fast becoming one of the must-haves for businesses. By eliminating travel from the equation, companies can now look forward to reduced travel costs. That doesn’t just mean train or plane tickets. It also includes other expenses associated with travel such as food allowance, venue fees, and nightly accommodations. In the age of video solutions, though, companies can finally say goodbye to those costs. Instead of long-distance travel, employees can now sit behind their desks and meet up with team members from different branches or sites, no matter if that site happens to be in another city, state, or continent.

However, before you can take advantage of those benefits, you’ll need to make sure you pick out the right system first. Here are the top three essential features you need to check before you say yes to a multimedia communication solution. If you have this in the bag, then you’re good to go:

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Filed Under: Technology Tagged With: ,

5 Tips to Get the Most Out of Your CCTV Camera

November 8, 2016

cctv
Every business owner knows that having a CCTV camera system is important to securing their business. However, a lot of people simply buy these surveillance systems and install them without paying attention to proper installation or maintenance. It’s no surprise, then, that sometimes all a business owner would get is a dark, grainy footage—a video that’s virtually useless—from his or her CCTV camera. Use the tips below to get the most out of your CCTV camera investment.

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Filed Under: Operations Tagged With:

4 Step Action Plan to Start a Business after Setback

November 8, 2016

start-a-business
Many people dread going back to work after they have suffered an injury. They may have received compensation, but they may not be able to go back to their old job due to injury. Starting your own business with the compensation received may seem like an attractive idea for many. While this is certainly possible, you do need to be careful and do your research before jumping n with both feet. There are number of steps you need to take care of before you can open the door for business. The 4-step action plan described below will help you alleviate some of the jitters associated with starting a business.

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Filed Under: Management Tagged With: ,

How Can Small Businesses Get Attention of Your Customers

November 8, 2016

attention
Marketing your business may seem like a challenge in today’s competitive market. Thankfully, there are few things that you can do to make your company stand apart from the rest. Having a valuable marketing strategy is essential for keeping your business unique and relevant. Whether your business is large or small, you need to understand how to achieve an effective presence and become a key figure in the business world.

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Filed Under: Marketing Tagged With: ,

5 Powerful Tactics to Conduct Successful Corporate Event

November 7, 2016

corporate-event
If executed perfectly, a corporate event can open number of doors for your business. Revolutionizing the advertising landscape, event marketing gives companies a new and exciting opportunity to discover and engage with new customers. However, to effectively capture the power of event marketing, there are a few key points that your business needs to take heed of. We’ve compiled our top 5 most powerful tactics that you can adopt, in order to execute a highly successful corporate event.

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Filed Under: Marketing Tagged With: ,