3 Tips to Identify Lucrative Vertical Markets

May 23, 2018


In theory, every business would like to aim for widespread appeal. Reaching the level of ubiquity that brands like McDonald’s, Coca-Cola, or Kleenex enjoy is a highly ambitious, but understandable goal. However, one big reason why companies fail to capture the hearts and minds of millions of consumers is that they simply don’t offer products that everyone needs. (Consider the previous three examples: everyone eats, drinks, and sneezes.) Rather, like a company that specializes in pharmacy POS, for instance, most businesses have one or two niche verticals that they focus on. The good news is, you can work to identify industries that hold great potential for your company. Here are three ways to get started:

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Filed Under: Strategy Tagged With:

Small Business Growth 101: Strategies for Success

May 8, 2018


Running a small business can be an immensely rewarding experience. Yet in many cases, growing the business is a somewhat frustrating or financially taxing endeavor. As such, it’s important for small business owners to have success strategies in place at all times. These strategies will empower the business owner to make the growth process more organized and systematic. Review the following strategies to ensure that your small business can remain on track to ongoing growth:

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Filed Under: Strategy Tagged With: ,

How to Stay Organized with Your Small Business

April 24, 2018


It’s one of those jobs that has to be done, but that you really don’t relish – reviewing your company documents, policies and guidelines. When you first set up your business, you would have created documents covering all the aspects of the company that needed to be set down on paper, and at the bottom of each, you will have dutifully added a footnote with a review date on it. Now you’ve been going a few years, the time has crept by, and you realize those dates are upon you. What do you do? It may be time to get organized and review all your documents to keep on track.

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Filed Under: Operations Tagged With:

How to Market Your Business on the Right Platform at Various Growth Stages

April 16, 2018


Your business may start off as a small, locally-based company serving the immediate populace. Or it could be something you aim at a global market from day one. Your initial marketing needs to reflect your position, to ensure you are targeting the most relevant customer base. You also need to adapt and update your promotional activities and materials if you move from one market to another, or you won’t be reaching the audience you need to. If you aren’t directing your marketing efforts towards the right people, you will be wasting money and energy on activities that won’t bear fruit.

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Pitfalls to Avoid When Selling a Business

April 7, 2018


If you have a business for sale then then this can be quite a stressful and time-consuming period in your life. Getting this wrong could have some serious implications which could affect finances, credibility and employees.  If you have spent many years building up a business from scratch the last thing you want to see is the business fail at any level.  Getting the right advice and guidance along the way is important.   Here are some of our scribbled down notes of some pitfalls to avoid when selling on your business.

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Filed Under: Finance Tagged With:

7 Essential Tips to Boost Business Performance

April 4, 2018


Whether you’re just starting out or thinking of ways to further your ability to succeed with your business, you will certainly benefit from getting into an informed position and learning as much as you can about boosting your business. It means that, with any luck, you can increase your sales and revenue. Boosting your business performance will take time, resources and effort but it’s well worth the investment. It is far easier than you might at first expect, all you need is the know-how to do so and the desire to achieve. If your business performance often slips and slides, then you need to be focused on trying to find a strategy that reliably works for you and keep your business consistently achieving and growing towards further expansion.

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Filed Under: Management Tagged With: ,

6 Ways to Improve Your Company’s Use of Technology

March 30, 2018


In order to thrive in this modern age, it is vital that your company is making good use of technology. Instead of putting up with the basics, you need to set your sights much higher. Otherwise, it will be impossible for you to stand up to your industry peers. You can’t afford to have a slow and insufficient service, as this could seriously impact your client base. That is why you should embrace the many benefits that technology has to offer. Below are six hints and tips that will help you to do this.

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Create a Financially Stable Business Now

March 29, 2018


Ensuring financial stability for your business is crucial if you want it to be successful. Many businesses can have hiccups in their cash flow or occasionally struggle with money but avoiding any real financial problems will help you stay on your feet. If you want to make your business more financially stable, you have to consider all of the things that could upset the balance in your finances. What could pose a threat to your financial stability and how can you mitigate these risks? There are many things you can do to create a more financially stable business so that you don’t feel like you’re teetering on the edge of failure all the time.

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Filed Under: Finance, Management Tagged With: ,

Improve Your Business by Refining These Small Details

February 13, 2018


Your business is up and running. It’s performing well for a startup. Resting on your laurels at this point, however, is a recipe for disaster. As a business owner, you should always look for improvements to the product or process. It’s time to refine those tiny details that make a business thrive. Without this diligent care, problems can quickly arise.

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Filed Under: Management Tagged With: ,

Easy to Follow Tips to Be a Successful eBay Seller

January 29, 2018


Whether it is a clear out you are having or whether you are looking to make extra cash, as long as you have the internet you can sell your items on eBay. From clothes to antiques, whatever your intentions are and whatever you want to sell, the earning potential on eBay can be great. There are many stories where people have made a living on selling on eBay and did it with remarkable success.

Since eBay was created over twenty years ago in 1995, it has grown to become one of the most recognisable websites and e-commerce platforms on the internet. Not just for sellers, as a website, it has also provided huge benefits for customers with the massive array of products available for them to browse through and available to buy at a click of a button.

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Filed Under: Sales Tagged With: ,