Insights, Ideas, Results
If you are looking for a career in marketing, there are certain inherent traits every marketing professional must have. Some are learned skills that you can pick up along the way, and others are part of your makeup, something you are born with. Of course those personality traits you should have would include being friendly, outgoing and motivated but almost everything else can be learned. Here are some of the skills you should have if you are considering a career as a marketing professional.
Running a business can be both fulfilling and nerve-wracking especially when you are just starting. You must make sure that every decision you make is wise and practical. The future of your business depends on the decisions that you will be making today. Therefore, you must make a conscious effort to ensure that everything you do is for the long-term success and growth of the company. However, there is also the part wherein you need to be practical especially to cut production cost or to use your budget wisely.
As a start-up business, you probably have limited resources or conservative budget to work with. It is understandable because you are just well, starting.
In this article, we will discuss some practical tips for small business owners to consider. This will help them build a stronger business. At the end of the day, small business’s goal is to become established and big.
The reality of life is that sometimes people get sick or injured. These illnesses and injuries can prevent them from working. Sometimes it could be for significant periods of time. Many employers are keen to support their staff when they have to take a leave of absence. If you value an employee, you might want to do all you can to help them return. A lot of people will want to get back to work but may not be able to jump straight into the role they were performing before. There are many things you can do to help them get back into work in their own time. This will ensure you don’t lose a valuable employee forever.
The motivation levels of your employees directly impacts the success of your company. Employees who are motivated to work to the best of their ability and are driven to succeed will help a company to better develop and grow, improving the reputation of the business and brand. On the other hand, employees who are demotivated and have no determination to succeed can drag a company down with them, damaging the reputation and potential of the business. Employees who are motivated to succeed are those who are satisfied with their jobs and enjoy the work that they do. In order to motivate employees, it’s a good idea to provide them with a range of benefits and incentives. These could include:
When you decide the time is right to start your own business, there are many factors and areas you need to consider. Will you run your company from your own home? Will you take on staff at first? How will you fund the business to begin with?
You could spend a considerable amount of time working everything out before your business takes off. And rightly so. If you do not think things through thoroughly, you could run into major problems once you have already started operating. So it is better to iron out any potential problems before you get started with your company.
The success of any business is highly dependent on the quality of its employees. Hiring the right employees, training them and taking care of them should be a priority for any company that wants to grow and succeed in the market. As a result HR department plays a crucial role in making this successful. Unfortunately, these days HR departments have to deal with number of challenges, including job applicant screening, government regulations and so on.
Open office environment has been talk of the town these days. If you visit offices of start-ups n Silicon Valley or even in well established companies the leaders are tearing down the walls of cubicles and putting up open desks. According to International Facility Management Association, nearly 70 percent of companies have open office environment.
The open offices take various shapes in different companies. Some have just long table and chairs along it so employees are sitting side by side. In other places they still keep the cubicle walls, but the height is reduced so that employees can see each other without having to get up. In some other offices you will also find open spaces where employees can gather to discuss.
What did Martin Luther King, Nelson Mandela, Winston Churchill and Gandhi have in common? They were all excellent communicators. Their speech could galvanize the entire nation and spur everyone to follow their footsteps. Think about what they have accomplished by defining a clear vision and communicating that effectively and in simple terms so that even tan illiterate person could understand what he was being asked to do, and would do it without asking any question.
Such is the power of effective communication. While good communication is no doubt important in politics, its importance is no less in the business world. When you think about it a business leader is tasked with the same mission as a political leader – to galvanize the entire organization to rally behind him and give everything to the business he works for so that the business would prosper.
What is an important criterion to determine success in business – Intelligence Quotient vs. Emotional Quotient? The debate of importance between IQ and EQ has been going on for quite some time. Some argue that IQ has been standardized over number of years and hence is a pretty good indicator of a person’s ability to deal with the challenges of business. On the other hand, there are people who make a case that IQ has nothing to do with the success of failure in business. It is how you deal with your own emotions and those of others that helps you succeed in business. So who is right? What is more important IQ or EQ? Let’s understand what they are and how they help a person succeed.
Running a business can be as stressful and draining as it is rewarding. Quite often it can be easier and far more efficient to outsource particular roles and services to professionals outside the business. There is nothing wrong with getting a bit of outside help for certain tasks and outsourcing can help save you and your business a lot of time and stress.
If the manager is also the one answering phones and emptying the bins, it might be a good time to consider outsourcing. Here are three areas your business could potentially use some outside help in.
