How Does App Ad Revenue Calculator Work, and Why Do You Need One?

April 15, 2021


Internet marketing has gained crucial importance for all businesses, irrespective of size. Companies spend huge sums on advertising on different platforms like Google AdSense. While Google takes a large part of advertisement revenue, the remaining part goes to website and app owners who place the paid ads on their pages.

Ad revenue refers to monetary income that businesses and individuals can earn from display paid advertisements on your social media channels, app, website, and other platforms. An app ad revenue calculator is a valuable tool to estimate your ad income based on app traffic. Here is some essential information on how the ad revenue calculator works.

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How Can Social Media Impact Your Business

April 13, 2021


Social media can play a huge part in the success of your business. It has been attributed to carrying a massive sway in both a positive and negative way. Of course, now you have your business up and running your aim is to drive and boost sales. With that in mind, it is vital that you get on board with how to use social media to your advantage and it helps your business grow.

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How to Return the Human Element to Your Marketing Campaigns

April 8, 2021


In the complex era of online business, remote working, and endless email communication, striving to recapture the human element of marketing can prove incredibly important to one’s campaign.

As a huge number of businesses and workers migrated online in the wake of the coronavirus pandemic, restrictions the world over have meant people are perhaps starting to feel the detrimental effects of having to deal with faceless corporations, chatbots, and spam emails day in and day out.

For your marketing campaign to stand out, now might the time to start nurturing a more personable approach to your customers across all available channels.

Here are some useful tips you may wish to consider.

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4 Important Tips to Sell Out at a Craft Fair

March 25, 2021


If you’re an artist of any kind, craft fairs can be an amazing way to get your stock in front of different people and make some really great sales. Especially if you are someone who mainly sells online, getting to meet people in-person is a fantastic way of growing your potential audience and finding people who are interested in crafts like yours. Here are some top tips on how to make the most of selling at a craft fair.

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5 Time-Saving Tips for Marketing Your Business

March 22, 2021


Most business owners understand the importance of marketing their business. After carrying out essential daily tasks like serving customers and stocking shelves, it’s easily a job that can fall by the wayside. However, it doesn’t have to. Marketing your business can take less time than you think, especially if you use some of these tips and techniques below.

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How to Prioritise Online Reputation Management in 2021

March 18, 2021


For most company owners in the year 2021, much has happened. The previous year brought with it quite a few unprecedented changes, as well as a clear sign of things to come for the business sector. As the pandemic has forced many people to undergo lifestyle changes such as staying indoors and purchasing what they need online, so too has the world of business changed.

Nowadays, most people are content to purchase all they need from online sources, which is why online reputation management (ORM) is more crucial than ever before — especially for new businesses looking to take advantage of the current market. 2020’s holiday season had record numbers for online stores, and it is a trend that will not end anytime soon. Here are just a few ways to help companies prioritise online reputation management in 2021.

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How to Get Featured on These 6 High-Ranking Websites

March 14, 2021


The company we keep says a lot about us. This is true online and off. For entrepreneurs and executives and the businesses they run, it’s especially important in the digital world. Where you and your business are featured online (or even visible) is a common source of assumptions — good and bad — for your peers, competitors, and potential buyers.

Naturally, you want your business and the people behind it to be featured on the sorts of high-ranking websites that convey authority, credibility, and most importantly visibility. Among the dozens of websites that fit this description are these six, which just about every small or midsize business should target.

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TikTok Big Guns: All About TikTok Influencers In 2021

March 10, 2021


How familiar are you with the digital marketing world? Regardless of the answer to this question, one thing people usually don’t acknowledge about social media is, the craft of creating valuable content has never been about reinventing the wheel, but using sustainable sources, current trends and giving them a unique adaptation. TikTok works no differently from this principle, either.

TikTok is a video-centered app. It constitutes a lively hub of entertainment in almost any type and genre, from lip-syncing videos to dancing videos that’ll make everyone move their bodies to the beat or videos that will make us laugh after an exhausting day at work. This is just a glance at TikTok’s varied content-world and inspiring sphere and a straightforward explanation of why so many people have fallen for the app.

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What are the Key Benefits of Enterprise SEO?

March 4, 2021


Brisbane is a large city that is located on Brisbane River. It is the capital of Queensland state of Australia. The city is one of the country’s top vacation destinations, home to many famous landmarks, like Story Bridge, Fortitude Valley, and St. John’s Cathedral. Moreover, the city is where you can enjoy a lot of beautiful beaches, live music, and cultural attractions.

The city’s internationalized economy and collaborative business culture and a local pool of talent allow Brisbane to outperform its neighboring cities. With that in mind, many investors are flocking to the city to start or grow their business.

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5 Effective Tips to Market Wine to Millennials

February 23, 2021


Baby Boomers and Generation X are currently the largest wine consumer group. However, this is set to change in a few years’ time, with Millennials being projected to become the largest group of wine drinkers.

The average wine consumer will change drastically in the next few years. Most Baby Boomers are hitting retirement, and they are being replaced by a large number of financially disadvantaged retirees. Although this trade-off is not good, it doesn’t mean wineries will suffer. It implies that marketing tactics will need to evolve as well.

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