What Does Franchise Marketing Look Like in the Digital Era?


If you are running a franchise, chances are you have difficulties with creating a marketing plan. It’s common for businesspersons to face challenges with franchise marketing because it’s one of the toughest things to do in the online marketing era. You own a business in a world where competition for customers is fiercer than ever. The only way to stand out from the crowd is to create a well-planned marketing plan.

Luckily for you, franchise marketing is the subject we will discuss in this article so if you follow the guidelines, you will find easier to navigate in the waters of digital marketing.

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How to Find the Best Wellness Retreats in the UK and Ireland


Sometimes you want to eliminate all the stress and frustration that live in your body. As we get older, a lot of things become more challenging to handle. This is something normal that happens to everyone. Our lives are filled with responsibilities, stress, and anxiety that just don’t seem to disappear.

Instead of feeling anxious all the time, you need some sort of an escape from the busy and noisy life you lead. You need to visit a peaceful place where you can recharge your energy and fill your mind with positive thoughts. It’s beneficial to do this once in a while because it helps the person relax and forget about their problems.

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Stemming the Tide of Poor Social Media Feedback


In today’s highly connected society, people share their feelings about both good and bad service, products, and companies simply by going online and posting to their social media profiles. It’s also common for them to go directly to companies’ social media feeds and attempt to engage with brand representatives there. However, social media feedback is not necessarily a reason to panic. It’s crucial for businesses to take prompt action to communicate with upset people.

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4 Things to Consider When Selecting a Trade Show Booth Rental Company


Spreading the word about the products and services a business offers can be challenging. A business owner will need to pick a marketing method that is both effective and within their budget.

For years, business owners have used the power of trade shows to appeal to consumers in their area. The key to having trade show success is having an appealing booth that is filled with great information.

If you are looking for a way to minimize the cost associated with a trade show, then renting a booth is a good idea. Usually, there will be a variety of trade show booth rental companies to choose from in your area. Here are some of the considerations to make before using one of these companies.

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Top 3 Reasons to Hire a Marketing Firm for Your Small Business


There is no better time to be a small business. With the advent of the internet, small companies acquired the opportunity to reach a larger audience, which in turn allowed them to compete on a larger stage against more prominent corporations. However, while the internet offers some significant advantages, small businesses still struggle to match the skills and reach of large corporations when it comes to marketing their products and services. Therefore, there are at least three reasons small businesses can benefit from the expertise of marketing firms.

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The Complete Guide for Making a Capital Allowance Claim


There’s a popular saying that goes like this, “Only two things are certain in life, death and taxes.” Yes, everyone must pay taxes, which may appear burdensome to most people, but if you have knowledge about the way the tax system works, you can easily qualify for substantial tax relief. It could be that you’re operating a business, or you are the owner of a commercial property that qualifies for capital allowance claims. A lot of owners assume that their accountants are going to start working on the claims automatically, but the reality is that, if you’re not efficient about it, you’ll be paying more money that you need to.

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What You Need to Know Before You Attempt to Fix Your Smartphone


It’s always frustrating whenever you end up damaging one of your gadgets because you lost your focus for a moment. Nothing is more infuriating than this because you have spent so much money on them, and a replacement isn’t going to come cheap. Whether you’ve cracked the front panel on your iPad or dropped your smartphone in the bath, the shock and annoyance are going to be the same. The important question a lot of people ask is whether they should attempt to fix their gadgets themselves or just go ahead and buy a new one?

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How to Use Website to Reinforce Your PR Strategy


PR and digital marketing go hand in hand. Only when you put both together can you further your company’s goals. The internet has become so integral to our everyday lives that offline and online have blended together. We see a talk; we look online for more information. We see a digital advertisement; we go and sign up for a workshop.

With offline and online channels mixing so seamlessly together, it is time for your digital marketing strategy to support your PR strategy and vice versa. To accomplish this, follow this guide:

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5 Commonly Used Commercial Loan Options Explained


Commercial loans are simply debt funding which is used for a variety of business purposes. This includes the development of real estate, to purchase equipment for business operations or to add to available working capital. These types of loans are available from both banking institutions and specialist lenders that focus on providing financing for businesses while eschewing retail banking entirely.

Lending for business purposes takes on a number of forms. This is partly due to the size of the loans which far exceed that of personal loans for individuals to purchase a car or renovate a kitchen. As such, commercial loans run the gamut in type and size with terms varying for larger deals to suit both the lender and the borrower.

In this article, we run through five of the best types of commercial loans available to clear up the main differences between them.

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6 Savvy Ways to Upgrade Your Entrepreneurial Skills


Running your own business is something you have always aspired to do. At the moment you are stuck in a dead end nine to five job and you don’t feel inspired in the environment you are working in right now. When you are looking to start your own business it is very important to understand where your passions lie; you can’t just become an entrepreneur at the drop of a hat. If you are thinking about taking the next leap in your career, then the following six savvy methods might just help you to enhance your skills right now.

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