How to Boost Corporate Events with Selfie Frames

March 28, 2018


Hosting or attending a corporate event can make a huge difference to brand awareness, attracting new clients and high-performing employees that otherwise may not have known about your company. Obviously, you want everyone to enjoy themselves, but it’s often difficult to do so when the event appears formal and ‘business-only’. So, what can you do to liven up a corporate gathering?

How about selfie frames? Fun, cost-effective and on-trend, these essential party pieces are growing in popularity when it comes to organised events — but why, and how can they benefit your next work event?

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5 Proven Ways to Revitalize Listless Marketing Strategy

March 21, 2018


It’s a nightmare scenario for any small business: spending hard-earned cash on a flailing marketing campaign. Finding your marketing strategy ineffective can cause frustration, anger, and panic in even the most stable business owner. If you find yourself in this predicament, you may feel helpless and distraught. However, you don’t have to let a lackluster marketing decision affect your company’s standing. Instead, you can work to turn a negative into a positive with a little elbow grease and innovation. Here are five ways to transform a marketing loss into a win:

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5 Most Effective Online Marketing Techniques for Law Firms

March 17, 2018


If you want your business to succeed in today’s world, you have to pay attention to online marketing and law firms are not an exemption. Long gone are the times when merely having a website was more than enough to make it online.

In order to establish a better online presence and appear on the screens of people seeking legal advice, you will have to diversify your marketing strategy and make sure that you are using these five effective online marketing techniques for law firms.

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Best Ways to Market Your Business in an Online World

March 12, 2018


An increasing number of consumers are going online to try and find businesses who can provide a service that they need. They’ll use Google to find a local electrician or plumber, check out Facebook or Instagram when deciding on which restaurant to go to and take into account recommendations they read online.

It’s estimated that at least one in four Americans make at least one online purchase per week while the average smartphone users will pick up their phone 1,500 times a week. That is without taking into account all the time we spend on social media!

Our lives and the world are moving online at an increasing rate, and it means that, for your business to succeed in the current climate, you need to be able to take advantage of that.

Here are the best ways to market your business in an ever-growing online world.

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How to Market Your Restaurant Franchise Business

March 5, 2018


Better marketing at a lower cost is one of the major advantages of purchasing a franchise as opposed to starting your own restaurant business.

In addition, franchise owners can benefit by leveraging the size and expertise of the franchisor to improve their own sales.

The restaurant franchise industry is highly competitive. Because of this, many franchises are rolling out new and innovative franchise restaurant designs, environmentally-friendly elements like LED lighting, solar panels, and energy-efficient heating and cooling.

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Business Owners: How to Attract Customers by Building Trusted Relationship

February 27, 2018

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For small business owners one of the most important tactics to attract new customers is to encourage existing customers to recommend their services and products to their friends. What can be better than having someone who just tried your services tell their 10 other friends about great experience they had? Word-of-mouth is one of the most effective and inexpensive ways to reach new customers and grow your business. The reason word-of-mouth is so powerful is the trusted relationship that exists between the people recommending the service and their friends and family members.

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How to Take Advantage of YouTube to Market Your Business

February 23, 2018


A technical report on social media marketing revealed that social engagement is critical. Blogs are also a valuable tool. Enter YouTube. YouTube has also staked out its claim and become an essential mode of marketing.

Marketers across the world are using YouTube more frequently for marketing. With well over 1 billion users, who spend almost 100 million hours watching videos, the power of YouTube cannot be underestimated. In addition to that, YouTube is a leading search engine creating an influential platform for people looking into services or items. With a quick search for any product or service, you will see at least one review by a youtuber.

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Top 5 SEO Tactics for Law Firms

February 22, 2018


Whilst there are several tried and tested marketing methods to acquire new clients for law firms, nothing comes close to the power of organic search. It is estimated that 96% of consumers use search engines to find legal help;  search engine optimisation (SEO) has become one of the most important strategies for helping law firms be discoverable online, convert leads and generate a profit.

However, simply recognising the importance of SEO isn’t enough. Perhaps you’re unsure how to make your site more visible and interesting to potential clients? Or perhaps you’ve been trying to improve your website’s rankings with little or no success? With this in mind, here are five top SEO tips your law firm can implement to improve your website’s visibility in search engines to attract more potential clients without wasting your time and money.

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